Welcome to the next level.
A Sega Rebranding Student Project
We give people who seek progress the invigoration, the drive, and the experience to reach the next level of excellence because living to the fullest is life’s greatest achievement.
To the Next Level
Inspiration comes from our roots, but we’ve added an invigorating twist.
Keywords
To live life to the fullest, we must instill vigor and liveliness in people. We must create new ways to experience life. People will feel alive, rejuvenated, and refreshed.
Invigoration
We own the drive and motivation to overcome challenges and level up our personal lives. We strive, we aim, we reach. We inspire and encourage people who want to rise with us.
Drive
Being moved is an irreplaceable and uniquely human experience. We want to provide everybody the opportunity to gain experience and level up with us.
Experience
“Every world has its end. I know that’s kinda sad, but that’s why we gotta live life to the fullest in the time we have.”
— Sonic the Hedgehog, Sega’s mascot
